Author Archives: Joy Ray

Explain SMTP

Understanding the basics of SMTP (Simple Mail Transfer Protocol) can be a daunting task. It’s[...]

8 Tested Techniques to Lower Email Bounce Rate

Introduction Email bounce rate refers to the percentage of emails that fail to reach the[...]

Future of Email Marketing

A future without email is difficult to visualize. By 2023, over 4 billion people worldwide are[...]

Email Deliverability: Why Emails Going to Spam?

Introduction Email deliverability refers to the ability of your emails to successfully reach your subscribers’[...]